http://bugs.winehq.org/show_bug.cgi?id=23398
--- Comment #1 from Graeme Russ graeme.russ@gmail.com 2010-06-27 02:13:57 --- Using winetricks got the program running (not sure which package did the trick - will bisect)
Eeep - and I now see USB is not fully supported yet - I'm having a look at http://snnicky.com/wine-1.2-rc4/0001-Add-support-of-native-Windows-drivers-f...
Sorry for the somewhat bogus bug report. Will update with more info soon