I think someone has to clarify what the purpose of this vendor/company/developer piece of information for a given application is. Do we just want something that is unambiguous and easy to fill in, or do we want information that might help get better support under WINE for a particular application. Maybe we want to show who owns the copyrights to a given application, or under what license the application is released. Maybe we even need more than one information field associated with an application...